EFFECTIVE COMMUNICATIONS
AUDIENCE:
Idea Managers and their teams who lead the idea/innovation programme.
AIM:
During the course, participants will either start to create or develop a communication plan for their innovation programme to actively engage their defined target audience.
CONTENT:
Whilst ideally you will have internal communication support, for those where support is limited or would like to develop a plan to share with their communications team, this course will cover:
- How to define your communication strategy
- Identifying your target audience
- Creating an ‘elevator’ pitch
- Defining metrics
- Developing a communications plan
DURATION:
1 day course delivered face to face
COST:
£2800.00 plus VAT, travel & expenses