2025 InnoHive #10 Imaginate – Future Focused Innovation for Bold Organisations

What if your organisation could unlock ideas that don’t just solve today’s problems but shape tomorrow’s possibilities?

In this energising session, Helen Westendorp, the founder of Treehouse will introduce Imaginate, their future-focused innovation methodology designed to facilitate and enable teams to think differently, act boldly, and create meaningful change.

You’ll hear how Imaginate has helped clients like the Ministry of Defence generate game-changing concepts for national security, reimagine infrastructure challenges, and define future-facing capabilities in complex environments. We’ll share real-world examples from our work in some of the highest stake environments where Imaginate has enabled diverse teams to collaborate, visualise new futures, and move from insight to action.

Plus, you will get hands-on experience using one of their ideation tools.  You’ll explore how Imaginate could apply to your own organisation’s challenges and uncover the benefits of future-focused thinking. Whether you’re from government, retail, finance or beyond, this session will leave you inspired to imagine – and deliver – what’s next.